The Directors' Brief

The Directors' Brief

Frameworks

RICE Scoring Method

A framework for prioritising projects and product features

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Richard Winfield
Sep 01, 2025
∙ Paid

What It Is

The RICE Scoring Method is a decision-making model that helps organisations rank projects or product features by balancing impact, effort, and risk. Created by Intercom, a software company, it uses four factors – Reach, Impact, Confidence, and Effort – to calculate a single score.

The promise: a structured, evidence-based way to decide what wor…

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